Following a couple weeks of political shock to our sense of balance, iced by the French creating an Olympics Opening to forget, now may be the time for a quiet moment of gratitude that we still have President Trump as our leader and enjoy some short political ad segments put together by the Super PAC ‘Make America Great Again.’
Prepare to be pleasantly surprised.
This from hotair.com.
The last thing we want to hear is more dirge-like music overlaying screaming headlines, cities ablaze, and Kamala Harris’ cackling in Trump attack ads, right?
From what many may consider a masterstroke of brilliant messaging, prepare to be dazzled by a new series of ads designed to “microtarget” specific audiences.
These new ads are like the soothing Living Strings edition of Trump’s message. No yelling. No cackling. No hordes of illegals storming the border.
[These ads are] the sounds of life and nature and a simple, direct, aspirational message in all of 6-15 seconds of your time.
Home ownership and the projection of military strength. Beautiful!
Here's one of the ones specifically focused on the military.
There's about a dozen of them in total – all generally focused on economic, military or family related shots.
They are all being microtargeted at specific communities in key swing states. pic.twitter.com/KiOIgvW7vu
— Andrew Arenge (@MrArenge) July 22, 2024
These hit the quiet border and being allowed to keep our tips without them being taxed.
Here's one of the ads they ran focused specifically on immigration (a big issue they've focused on in their other ads as well)
It's called "Border Zen" pic.twitter.com/sfQbLKzWVn
— Andrew Arenge (@MrArenge) July 27, 2024
Summer made affordable again.
When I initially caught all of this (and made this thread), I was sitting at the airport waiting to catch a flight – so I didn't have a ton of time!
Here are some more of the ads they're running – since I have a little more time today to grab them. This was is just called Summer pic.twitter.com/rU6K3vRac6
— Andrew Arenge (@MrArenge) July 27, 2024
Again, the projection of military strength and a sense of security.
Here's one revolving around a family vacation.
Once I get some time to analyze all of them, they'll eventually end up in the Trump microtargeting dashboard – to understand which communities their targeting with which messages: https://t.co/0wI4iPkTVM pic.twitter.com/0pPHqOQAj8
— Andrew Arenge (@MrArenge) July 22, 2024
These are merely a start. There are more of these little gems to come.
Andrew Arenge has been busy with the distribution, and so far, the ads have been limited to big blue city burbs, but ones where Trump has been making some inroads.
Might the softer, gentler touch capture a few more votes?
Finally dug into targeting of these serene ads from MAGA, Inc., the Trump SuperPAC
All single shots focused on one issue: economy, energy, immigration or military
Running the ads in Philly/Harrisburg burbs, Atlanta burbs, Vegas + Reno, & Phoenix
Still no MI/WI from MAGA, Inc https://t.co/WFyfiUsQXX pic.twitter.com/Dz3oB0UZIh
— Andrew Arenge (@MrArenge) July 25, 2024
These political ads really are stunning. And what a relief from all the yelling. These are meant to target certain populations, but they’d do great on a national scale as well, especially designed to be short and sweet.
Nothing catches attention more than silence in the cacophony of this current world. People will lean in to hear what they’re sure they are missing.
Then they’ll read the single line, written in a friendly, non-aggressive script that frames the visuals instead of obscuring them. And no doubt many will connect with the gentle but affirmative sentiment.
And just as many will be shocked the Trump campaign had such a deft touch.
As Dear Kamala might very well say, “True brilliance when demonstrated in such a brilliant manner is truly brilliant.’
