Commentary: Elon Drops the Hammer on Twitter: Fire 12 Floors of People? ‘Exactly’

Elon Musk’s response to a weekend Twitter post no doubt sent shockwaves throughout the company’s workforce — yet again.

This from westernjournal.com.

Business man Nick Huber posted a recording of a 2015 Investor Talk series interview of billionaire activist investor Carl Icahn.

Icahn tells The New York Times’ Andrew Ross Sorkin a story about his 1984 takeover of ACF Industries, a company that manufactured railroad cars.

When Icahn first looked at ACF, he noticed the stock price was cheap relative to all the assets the company owned. He also noticed they weren’t making any money.

Icahn went back the next day, which didn’t make things any clearer. “I’m not an idiot. I can’t figure out what the hell they do.”

He scheduled a meeting with the company’s COO, who was based in a separate location. Icahn chuckles as he tells Sorkin, “He was like a John Wayne character. He was a captain in the Marines, a tough guy. I was scared of him.”

“I want to know how many of those guys in New York you need to support your operation here cause I honestly can’t figure out what they do. He says, ‘I’ll tell you what you should do. … You don’t have the balls to do what I’ll tell you to do. … Get rid of all of ’em all tomorrow.’”

So he hired a group of consultants from Columbia University to find out what the people did. Three weeks and $250,000 later, they came back to Icahn and said, “We don’t know what they do either.”

“Got rid of the whole twelve floors,” Icahn said. “It was like out of a science fiction movie. They never existed.”

Musk watched the clip and replied, “Exactly.”

Yes, his remark was made in jest. But Musk didn’t become Twitter’s largest shareholder to sit on the sidelines.

He intends to make his mark on this company. After becoming a member of the social media platform’s board of directors, the self-described free-speech absolutist amended his SEC filing to reflect that his interest in Twitter was no longer “passive” but “active.”

In a 2018 interview with MIT Technology Review, Twitter’s current CEO Parag Agrawal, who was 33-years-old at the time and serving as chief technology officer, said the company should “focus less on thinking about free speech, but thinking about how the times have changed.”

“Where our role is particularly emphasized is who can be heard … And so increasingly our role is moving towards how we recommend content … how we direct people’s attention,” he added.

Shortly after Agrawal took over as CEO, this quote was unearthed. Musk reacted at the time with the following tweet.

As for “firing twelve floors of people,” it might be too much to ask. That said, layoffs are typically one of the first orders of business following a shakeup like this.

Musk should start with Agrawal.

God speed to Elon Musk.

And may God and our hard work save America.